Quick answer: A YouTube Short is a vertical or square video of up to 3 minutes that appears in the Shorts feed. This is how to make YouTube Shorts: plan a hook and a three-beat script, record or generate the voiceover, add captions and footage, then upload through the YouTube app or YouTube Studio. With practice, the whole job fits into about 30 minutes.
Key facts
- Know the limits first: YouTube Help says Shorts can be up to 3 minutes long and must be square or vertical.
- On a computer, upload from YouTube Studio with CREATE, then Upload videos. You can select up to 15 videos at a time.
- On mobile, tap Create, choose Short, record, tap Next and then Upload Short. The title can hold up to 100 characters.
- Full Partner Program ad revenue needs 1,000 subscribers plus 4,000 public watch hours or 10 million public Shorts views in 90 days.
- Creators keep 45% of the revenue allocated to them from the Shorts feed pool, according to YouTube Help.
- Publiqa's Simple video mode offers 30, 45 or 60 seconds, and a 1080p render costs 15 credits.
What is a YouTube Short, and what does it need?
Thirty minutes is enough to make a Short if you decide the hook before you open any app. A Short is a short-form video, vertical or square, that YouTube can show in the Shorts feed. YouTube Help sets the ceiling at 3 minutes.
Three things matter more than the upload mechanics:
- A vertical frame. Film or render at 9:16, so the picture fills a phone screen.
- A hook in the first seconds. Viewers decide quickly whether to swipe on.
- A clear single idea. One Short, one point.
This guide on how to make YouTube Shorts covers planning, editing, uploading and monetization. For length limits across platforms and what runs best, see our guide to YouTube Shorts length. This post focuses on the making.
Step 1: plan the idea, hook and three beats (5 minutes)
Write the idea in one sentence, then the hook in one line that hints at the payoff. Add three beats, which can be three tips, three steps or one short story.
If you want a ready layout, copy one from our video script template. It splits a 30, 45 or 60-second video into hook, context, proof, payoff and call to action.
Step 2: record or generate (5 minutes)
You have three routes.
- Phone: record a take for each beat, holding the phone upright.
- Desktop: record your screen or voice with whatever tool you already use.
- AI voiceover and footage: generate the narration and match stock footage to each line.
The AI route suits faceless formats. If you use it, read the output once for errors before moving on.
Step 3: edit captions, B-roll and pacing (8 minutes)
Editing is where a plain clip becomes watchable. Work in this order.
- Cut dead air. Remove every pause that is longer than a breath.
- Add captions. Many viewers watch without sound, and captions help everyone follow along.
- Cover cuts with B-roll. Change the visual every few seconds so the frame keeps moving.
- Check pacing. If a beat drags, trim it, since short Shorts are easier to finish.
How to make Shorts on YouTube from your phone
YouTube Help lists the mobile steps, and they change with app updates, so treat this as a guide.
- Sign in to the YouTube app and tap Create, then choose Short.
- Tap Capture to start recording and tap again to stop. You can change the duration in the upper-right corner.
- Add music, filters or effects if you want them, then tap Done to preview.
- Tap Next, add a title of up to 100 characters, choose privacy and audience settings.
- Tap Upload Short to publish, or save a draft.
How to make YouTube Shorts on PC
You can upload vertical videos saved on a computer as Shorts. YouTube Help describes the steps for desktop.
- Sign in to YouTube Studio.
- Click CREATE in the top-right corner, then Upload videos.
- Choose your file. It must be up to 3 minutes long, with a square or vertical aspect ratio.
- Select up to 15 files at once if you are uploading a batch. Click EDIT DRAFT to finish the details before publishing.
Set a title, add a short description, and add a few relevant hashtags if you like. The Help steps we checked do not list a required tag.
Publish checks: safe zones, first frame and loop
Run through this list before you press the final button. These are our recommendations, not YouTube rules.
- Safe zones: keep text away from the bottom and right edges, where buttons and captions can cover it. Preview on a real phone.
- First frame: make it readable even as a still, since it may appear before the video starts.
- Loop: end with a line that flows back into the opening, so a replay feels natural.
- Disclosure: YouTube asks creators to disclose realistic altered or synthetic content. Check the question during upload.
- Rights: use only footage and music you created or licensed.
After publishing, YouTube Analytics reports a "Viewed vs. swiped away" metric for Shorts. It tells you whether your hook is working.
How to make money on YouTube Shorts
Ad revenue from the Shorts feed is pooled, and creators keep 45% of their allocated share. Thresholds, eligibility and policy rules are in our faceless YouTube channel guide. Treat money as a result of the routine in this post, not its starting point.
How do you make viral YouTube Shorts?
Nobody can promise how to make viral YouTube Shorts, and be wary of anyone who does. What you control is the hook, the pacing and the consistency. Publish steadily, read the "Viewed vs. swiped away" data, and change one variable at a time.
A 30-minute timeline for making Shorts
This timeline assumes you have made a few Shorts before. A first attempt will take longer.
| Minutes | Task | Output |
|---|---|---|
| 0 to 5 | Idea, hook, three beats | Script of 65 to 80 words |
| 5 to 10 | Voiceover or recording | Audio or raw clips |
| 10 to 15 | Footage and B-roll | Visuals matched to each beat |
| 15 to 23 | Captions, pacing, music | Edited video |
| 23 to 26 | Export and publish checks | Final file |
| 26 to 30 | Upload, title, description | Published Short |
The word count follows a common speaking pace of 130 to 160 words a minute, which is a convention.
How Publiqa helps with YouTube Shorts
Publiqa handles both social copy and video with AI. Its Cloud Video Studio renders vertical 1080p video on a 1080x1920 canvas at 30 fps, with voiceover-first timing, word-by-word captions, stock footage matching, music lowered 12 dB during speech and logo watermarks. YouTube Shorts is one of its 12 channels.
A walk-through: how to make YouTube Shorts from one idea
- Open Campaign Studio and enter one idea, for example "three spreadsheet shortcuts." The master core engine extracts the thesis, hooks and calls to action, then builds the core plus 12 platform versions for about 10 credits.
- Choose Simple mode and a length of 30, 45 or 60 seconds in the video engine.
- Check the hook, the voiceover timing and the captions. A content revision costs 1 credit.
- Render at 1080p. One render costs 15 credits.
- Approve the result. Nothing publishes without your approval unless you turn on conditional or zero-touch autopilot.
Publiqa sends content to your tools through outgoing webhooks and headless CMS integrations, which are live. Direct publishing to social networks is rolling out, so you may still upload the Short yourself with the steps above. Solo and higher plans render without a watermark, and the plans and credits page lists the Free Trial limits.
FAQ
How do you make Shorts on YouTube?
Plan a hook and three beats, record or generate the voiceover, add captions and footage, then upload. On mobile, tap Create and choose Short. On a computer, use YouTube Studio, CREATE, then Upload videos. The video must be square or vertical and up to 3 minutes.
How do you make YouTube Shorts on PC?
Prepare a vertical or square video up to 3 minutes long, sign in to YouTube Studio, click CREATE and choose Upload videos. You can pick up to 15 files at once, then use EDIT DRAFT to complete the details before publishing.
How do you make money from YouTube Shorts?
Join the Partner Program and accept the Shorts monetization terms. Ad revenue from the Shorts feed is pooled, and creators keep 45% of their allocated share. Affiliate links, products and sponsorships add other routes. Check the current thresholds on YouTube Help.
How many views on YouTube Shorts do you need to make money?
YouTube's page lists 10 million public Shorts views in 90 days plus 1,000 subscribers for full ad revenue. For earlier access to fan funding, it lists 3 million Shorts views in 90 days with 500 subscribers and 3 uploads.
How do you make YouTube Shorts viral?
No one can guarantee it. Focus on a strong hook, a single idea and steady publishing. Review the "Viewed vs. swiped away" metric in YouTube Analytics and change one variable per upload so you learn what works.
Your first 30-minute session
Pick a topic you know well, set a 30-minute timer and follow the timeline table. That is how to make YouTube Shorts without overthinking the first one. Resist polishing. Publish the first Short, then use the analytics after 48 hours to decide what to change in the second.
To skip the editing, start free with 200 credits. No credit card required. Turn one idea into content for 12 channels, including a vertical video ready for Shorts.
Sources
- YouTube Help: Get started creating YouTube Shorts
- YouTube Help: Upload YouTube Shorts on a computer
- YouTube Help: YouTube Shorts monetization policies
- YouTube Help: YouTube Partner Program overview and eligibility
- YouTube Help: Overview of the expanded YouTube Partner Program
- YouTube Help: Disclosing use of altered or synthetic content